MyRIDI is an urban mobility and ride-hailing platform looking to build national brand awareness and app download velocity.
Low brand recognition compared to legacy ride-hailing incumbents and zero search real estate outside of direct navigational searches.
MoxSEO implemented an app-store-optimization (ASO) and multi-city search flywheel: built localized fare comparison tools, route authority guides, and Speakable schema for voice search assistants.
The platform generated over 800,000 organic search impressions in its first year, achieved featured snippet placement for 140+ route queries, and drove a 210% increase in direct app installs from organic search.
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