Shopify development packages Shopify engineering priced by storefront complexity
Shopify development packages cover theme and performance work, ongoing Shopify Plus development and headless storefronts. A Theme and Speed Sprint starts at $1,699 per project, a Shopify Plus Retainer at $2,499 a month and Headless Hydrogen at $5,499 per project. Catalogue, integrations and launch coordination decide the scope.
Starting points, not fixed quotes.Final scope depends on the site, markets, access, technical condition, content requirements and delivery responsibilities. A written proposal confirms the actual fee.
Prices checked by Sakshi Kumari Last reviewed
Published inclusions
- Theme architecture
- Custom sections
- Liquid development
- App integrations
- Performance testing
- Roadmap and governance
Every inclusion, plan by plan
The plans share a foundation and widen from there. Only inclusions published on moxseo.com appear here; anything else is agreed in the proposal.
| Starting points, confirmed by written proposal | Focused starting scopeYour selectionTheme and Speed Sprint$1,699/ project, from | Recommended operating levelRecommended, your selectionShopify Plus Retainer$2,499/ month, from | Custom operating scopeYour selectionHeadless Hydrogen$5,499/ project, from |
|---|---|---|---|
| FitWho each plan is for | |||
| Built for | One clear priority and a smaller operating surface | Teams that need recurring execution and coordinated improvement | Larger sites, markets, catalogues or stakeholder groups |
| Working areasWhat each plan lists on moxseo.com | |||
| Theme architecture | |||
| Custom sections | |||
| Liquid development | — | ||
| App integrations | — | ||
| Performance testingListed for the middle plan only | — | Scoped in the proposal | |
| Launch supportA working area considered during scoping | Scoped in the proposal | Scoped in the proposal | Scoped in the proposal |
| ContentProduction and expert review | |||
| Content production and expert reviewA fee driver, not a fixed inclusion | Scoped in the proposal | Scoped in the proposal | Scoped in the proposal |
| PlanningRoadmap and governance | |||
| Roadmap and governance | Documented starting roadmap | Scoped in the proposal | Custom governance and measurement |
| SupportHow every engagement is run | |||
| Written scope, responsibilities and assumptions | |||
| Scope changes by documented changeCost and timing explained first | |||
| You keep accounts, approved assets and documentation | |||
| Next step | Discuss scope for Theme and Speed Sprint | Discuss scope for Shopify Plus Retainer | Discuss scope for Headless Hydrogen |
No minimum term or setup fee is published. Renewal, transition or handoff after the initial term is defined in the proposal. Plans bill differently: project plans are one-off fees, retainers are monthly.
What moves the fee
Cost changes when the program spans more templates, markets, integrations, approval layers or production responsibilities. Existing analytics quality and implementation access also change the work required. For Shopify builds, markets, catalogues, theme complexity, subscriptions, B2B features, integrations, migration, app replacement, testing and launch coordination determine effort.
Number of sites, markets or locations
more raises itEach market adds catalogue, currency and theme variations.
Technical and platform condition
more raises itTheme complexity, subscriptions and B2B features set the starting point.
Content production and expert review
more raises itMigration and app replacement add build and testing effort.
Implementation ownership
shifts itWhether your developers or ours own the theme after launch.
Reporting and integration requirements
more raises itERP or CRM integrations and commerce event tracking.
What no plan includes
At any price. These are outside the promise.
Undocumented app dependenciesCopying another storefrontBypassing platform rulesUnlimited custom featuresTreating launch day as the end of ownership
What must be ready before work starts
Whichever plan you choose, these keep the first weeks productive.
- Catalogue samples
- Target journeys
- Theme and account access
- Integration specifications
- Operational owners and launch constraints
- Acceptance criteria for priority templates
Is this the right program?
These engagements suit merchants that need a storefront or Shopify Plus build tied to merchandising operations, conversion journeys, integrations and sustainable theme ownership. Scope may include discovery, UX, theme architecture, custom Liquid, sections, checkout extensibility, apps, ERP or CRM integrations, migration, testing and launch support.
A responsible first sequence
Model the catalogue, markets, merchandising jobs, integrations and checkout boundaries first. Prove the theme architecture on priority templates, migrate and reconcile data, test operational flows, and coordinate launch with rollback readiness.
Who owns the handoffs
Merchants own assortment, designers own storefront patterns, developers own theme and integrations, operations validates fulfilment, and analytics verifies commerce events.
Measures for the next decision
- Storefront conversion
- Performance by template
- Merchandising speed
- Integration reliability
- Checkout completion
- Release defects
- App cost and risk
Find your starting point
Four questions built from the fee drivers above. The answer points to the closest published plan. It is a guide, not a quote.
Answer the questions to see the closest plan
Not yet
Published starting points: $1,699 / project, $2,499 / month, $5,499 / project
A written proposal confirms the fee, deliverables, assumptions and exclusions.
After you enquire
From initial fit to a documented engagement. Nothing is billed until the scope is written and agreed.
- 1
Context
You share goals, constraints, site access and the commercial priority.
A free 30-minute call - 2
Diagnostic
We inspect the operating surface and identify material dependencies.
Sakshi Kumari or Ashish Khan - 3
Scope
You receive deliverables, responsibilities, cadence and assumptions in a written proposal.
The fee is confirmed here - 4
Start
Work begins once access, owners and acceptance criteria are clear.
Delivery begins
What becomes clear before work starts
- Deliverables and acceptance criteria
- Owners, access and implementation responsibility
- Cadence, measurement and change control
Shopify development pricing questions
Question not here? Strategy calls are with Sakshi Kumari or Ashish Khan, the SEO specialists who run MoxSEO.
contact@moxseo.comThey are starting points. A written proposal confirms the actual fee after the scope and responsibilities are understood.
MoxSEO publishes three starting points: a Theme and Speed Sprint from $1,699 per project, a Shopify Plus Retainer from $2,499 a month, and Headless Hydrogen from $5,499 per project. The proposal confirms the fee after catalogue, integrations and launch constraints are reviewed.
Every option covers theme architecture and custom sections. The Shopify Plus Retainer adds Liquid development, app integrations and performance testing as recurring capacity. Headless Hydrogen adds custom governance for a headless storefront build.
No. Search platforms, markets, competitors and customer behaviour are outside any agency's control. We commit to transparent work, documented decisions and careful measurement.
Your agreement identifies ownership and access. We structure projects so your team retains the accounts, approved assets and implementation documentation needed to continue operating.
Yes, through a documented change when new requirements or constraints appear. We explain the effect on cost and timing before additional work proceeds.
Yes, through separate Shopify SEO packages from $749 a month. Development packages build and change the storefront; SEO packages define how collections, variants and products are discovered.
Other packages
Services can be combined into one operating plan. Ad spend, software and external services are itemised, not assumed.
- Web development packagesBuilds estimated around requirements, integrations and migration risk$1,624/ project, from
- WordPress developmentPerformance sprints, retainers and headless builds$1,499/ project, from
- Shopify developmentYou are here$1,699/ project, from
- Website redesignRedesign, migration and search protection$1,899/ project, from
- SEO packagesTechnical remediation, content systems and ongoing search growth$584/ month, from
- Digital marketing packagesCoordinated acquisition, content, lifecycle and conversion$519/ month, from
Price the
actual constraint.
Share your website, objective, current baseline, platform, timeline and who owns implementation. In a free 30-minute call, Sakshi Kumari or Ashish Khan, the specialists who run MoxSEO, tell you which plan fits before any proposal is written.
A call is not an engagement. Shopify builds start at $1,699 per project, and we never promise performance figures before requirements are known.