Website redesign packages redesign scopes that account for migration risk

Website redesign packages are project fees for experience redesign, content migration, search protection and launch validation. Focused Redesign starts at $1,899, Search and Redesign at $3,899 and Multi-Site Migration at $7,499 per project. Page and template count, migration volume and SEO equity decide the scope.

Starting points, not fixed quotes.Final scope depends on the site, markets, access, technical condition, content requirements and delivery responsibilities. A written proposal confirms the actual fee.

Prices checked by Sakshi Kumari Last reviewed

Choose a planStarting points

Published inclusions

  • Baseline analysis
  • Information architecture
  • Interface system
  • Content migration
  • Redirect planning
  • Roadmap and governance

Every inclusion, plan by plan

The plans share a foundation and widen from there. Only inclusions published on moxseo.com appear here; anything else is agreed in the proposal.

Website redesign compared: what Focused Redesign, Search and Redesign and Multi-Site Migration each include
Starting points, confirmed by written proposalFocused starting scopeYour selectionFocused Redesign$1,899/ project, fromRecommended operating levelRecommended, your selectionSearch and Redesign$3,899/ project, fromCustom operating scopeYour selectionMulti-Site Migration$7,499/ project, from
FitWho each plan is for
Built forOne clear priority and a smaller operating surfaceTeams that need recurring execution and coordinated improvementLarger sites, markets, catalogues or stakeholder groups
Working areasWhat each plan lists on moxseo.com
Baseline analysis
Information architecture
Interface system—
Content migration—
Redirect planningListed for the middle plan only—Scoped in the proposal
Post-launch validationA working area considered during scopingScoped in the proposalScoped in the proposalScoped in the proposal
ContentProduction and expert review
Content production and expert reviewA fee driver, not a fixed inclusionScoped in the proposalScoped in the proposalScoped in the proposal
PlanningRoadmap and governance
Roadmap and governanceDocumented starting roadmapScoped in the proposalCustom governance and measurement
SupportHow every engagement is run
Written scope, responsibilities and assumptions
Scope changes by documented changeCost and timing explained first
You keep accounts, approved assets and documentation
Next stepDiscuss scope for Focused RedesignDiscuss scope for Search and RedesignDiscuss scope for Multi-Site Migration

No minimum term or setup fee is published. Renewal, transition or handoff after the initial term is defined in the proposal.

What moves the fee

Cost changes when the program spans more templates, markets, integrations, approval layers or production responsibilities. Existing analytics quality and implementation access also change the work required. For a redesign, page and template count, content migration, brand maturity, integrations, platform changes, localisation, SEO equity, accessibility and governance drive scope.

  • Number of sites, markets or locations

    more raises it

    Each site, market or language adds templates, content and redirects.

  • Technical and platform condition

    more raises it

    Platform changes and integrations set the technical starting point.

  • Content production and expert review

    more raises it

    Content migration volume and brand maturity drive design and editing effort.

  • Implementation ownership

    shifts it

    Whether your developers or ours build the new system.

  • Reporting and integration requirements

    more raises it

    Analytics continuity and post-launch reporting against the baseline.

What no plan includes

At any price. These are outside the promise.

  • New aesthetics that leave structural problems in place
  • Deleting valuable URLs without mapping
  • Unbounded stakeholder preference rounds
  • Assuming a new design improves conversion by itself

What must be ready before work starts

Whichever plan you choose, these keep the first weeks productive.

  • An inventory of current performance and content
  • Priority journeys
  • Agreed migration and redirect ownership
  • Brand inputs
  • Measurable acceptance criteria

Is this the right program?

These engagements suit organisations whose current website no longer supports the brand, customer journey, content model, performance, accessibility or commercial priorities. A redesign can cover research, information architecture, UX, visual system, content migration, components, SEO preservation, analytics, testing, launch and post-launch validation.

A responsible first sequence

Preserve the current baseline before changing navigation or templates. Validate the new architecture against priority tasks, map every retained or retired URL, migrate content, test accessibility and analytics, then compare post-launch cohorts allowing for known seasonality.

Who owns the handoffs

Leadership owns the redesign objective, content and SEO own migration decisions, design and development own the new system, and analytics and QA protect launch evidence.

Measures for the next decision

  • Priority-task completion
  • Qualified conversion
  • Organic landing-page retention
  • Accessibility
  • Core Web Vitals
  • Content findability
  • Post-launch regressions

Find your starting point

Four questions built from the fee drivers above. The answer points to the closest published plan. It is a guide, not a quote.

Site sizeHow much of the site is in scope?
MarketsHow many markets or languages?
ContentHow much content moves?
Search equityHow much organic traffic is at stake?
Your scope0 of 4 answered

Answer the questions to see the closest plan

Not yet

Published starting points run from $1,899 to $7,499 a project

    A written proposal confirms the fee, deliverables, assumptions and exclusions.

    After you enquire

    From initial fit to a documented engagement. Nothing is billed until the scope is written and agreed.

    1. 1

      Context

      You share goals, constraints, site access and the commercial priority.

      A free 30-minute call
    2. 2

      Diagnostic

      We inspect the operating surface and identify material dependencies.

      Sakshi Kumari or Ashish Khan
    3. 3

      Scope

      You receive deliverables, responsibilities, cadence and assumptions in a written proposal.

      The fee is confirmed here
    4. 4

      Start

      Work begins once access, owners and acceptance criteria are clear.

      Delivery begins

    What becomes clear before work starts

    • Deliverables and acceptance criteria
    • Owners, access and implementation responsibility
    • Cadence, measurement and change control

    Website redesign pricing questions

    Question not here? Strategy calls are with Sakshi Kumari or Ashish Khan, the SEO specialists who run MoxSEO.

    contact@moxseo.com

    They are starting points. A written proposal confirms the actual fee after the scope and responsibilities are understood.

    Other packages

    Services can be combined into one operating plan. Ad spend, software and external services are itemised, not assumed.

    Price the
    actual constraint.

    Share your website, objective, current baseline, platform, timeline and who owns implementation. In a free 30-minute call, Sakshi Kumari or Ashish Khan, the specialists who run MoxSEO, tell you which plan fits before any proposal is written.

    A call is not an engagement. Redesigns start at $1,899 per project, and we never guarantee rankings will hold through a migration.